U.S. J-beauty Products Market Size & Outlook, 2022-2030

The j-beauty products in the United States is expected to reach a projected revenue of US$ 4,739.8 million by 2030. A compound annual growth rate of 4.9% is expected of the United States j-beauty products from 2023 to 2030.
Revenue, 2022 (US$M)
$3,227.0
Forecast, 2030 (US$M)
$4,739.8
CAGR, 2023 - 2030
4.9%
Report Coverage
U.S.

U.S. j-beauty products highlights

  • The U.S. j-beauty products generated a revenue of USD 3,227.0 million in 2022 and is expected to reach USD 4,739.8 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 4.9% from 2023 to 2030.
  • In terms of segment, skincare was the largest revenue generating product in 2022.
  • Skincare is the most lucrative product segment registering the fastest growth during the forecast period.


J-beauty products data book summary

Market revenue in 2022USD 3,227.0 million
Market revenue in 2030USD 4,739.8 million
Growth rate4.9% (CAGR from 2022 to 2030)
Largest segmentSkincare
Fastest growing segmentSkincare
Historical data2017 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSkincare, Haircare, Color Cosmetics
Key market players worldwideShiseido Co Ltd, Mandom Corporation, Unilever PLC, L'Oreal SA, Procter & Gamble Co, Kao Corp, Lion Corp, Pola Orbis Holdings Inc, FANCL Corp, KOSE Corp


Other key industry trends

  • In terms of revenue, U.S. accounted for 9.7% of the global j-beauty products in 2022.
  • Country-wise, Japan is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. j-beauty products is projected to lead the regional market in terms of revenue in 2030.
  • U.S. is the fastest growing regional market in North America and is projected to reach USD 4,739.8 million by 2030.

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J-Beauty Products Companies

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U.S. j-beauty products outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to j-beauty products will help companies and investors design strategic landscapes.


Skincare was the largest segment with a revenue share of 47.52% in 2022. Horizon Databook has segmented the U.S. j-beauty products based on skincare, haircare, color cosmetics covering the revenue growth of each sub-segment from 2017 to 2030.


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  • Our clientele includes a mix of j-beauty products companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. j-beauty products, including forecasts for subscribers. This country databook contains high-level insights into U.S. j-beauty products from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. j-beauty products market size, by product, 2017-2030 (US$M)

U.S. J-Beauty Products Share, 2022 & 2030 (US$M)

U.S. j-beauty products market size, by product, 2017-2030 (US$M)

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