North America Immersive Virtual Reality Market Size & Outlook
The immersive virtual reality market in North America is expected to reach a projected revenue of US$ 29,608.0 million by 2030. A compound annual growth rate of 24.7% is expected of North America immersive virtual reality market from 2025 to 2030.
Revenue, 2024 (US$M)
$7,863.7
Forecast, 2030 (US$M)
$29,608.0
CAGR, 2025 - 2030
24.7%
Report Coverage
North America
Related Markets
North America immersive virtual reality market highlights
- The North America immersive virtual reality market generated a revenue of USD 7,863.7 million in 2024.
- The market is expected to grow at a CAGR of 24.7% from 2025 to 2030.
- In terms of segment, hardware was the largest revenue generating component in 2024.
- Software is the most lucrative component segment registering the fastest growth during the forecast period.
- Country-wise, Mexico is expected to register the highest CAGR from 2025 to 2030.
North America data book summary
| Market revenue in 2024 | USD 7,863.7 million |
| Market revenue in 2030 | USD 29,608.0 million |
| Growth rate | 24.7% (CAGR from 2025 to 2030) |
| Largest segment | Hardware |
| Fastest growing segment | Software |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Hardware, Software, Services |
Other key industry trends
- In terms of revenue, North America region accounted for 41.8% of the global immersive virtual reality market in 2024.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- MEA is the fastest growing regional market and is projected to reach USD 2,480.3 million by 2030.
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Immersive Virtual Reality Market Scope
Immersive virtual reality market segmentation & scope
Others
Immersive Virtual Reality Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| HTC Corporation | View profile | - | - | - |
| View profile | 10001+ | Mountain View, California, United States, North America | https://www.google.com | |
| Unity Technologies | View profile | 5001-10000 | San Francisco, California, United States, North America | https://unity.com/ |
| Autodesk Inc | View profile | 13700 | One Market Street, Suite 400, San Francisco, CA, United States, 94105 | https://www.autodesk.com |
| EON Reality | View profile | 101-250 | Irvine, California, United States, North America | http://www.eonreality.com |
| Magic Leap | View profile | 1001-5000 | Plantation, Florida, United States, North America | http://magicleap.com |
| Meta Platforms Inc Class A | View profile | 69329 | 1 Meta Way, Menlo Park, CA, United States, 94025 | https://about.meta.com |
| Samsung Electronics Co Ltd | View profile | 124804 | 129, Samsung-ro, Yeongtong-gu, Gyeonggi-do, Suwon-si, Korea, Republic of, 443-742 | https://www.samsung.com |
| Sony Group Corp ADR | View profile | 113000 | 7-1, Konan 1-Chome, Minato-ku, Tokyo, Japan, 108-0075 | https://www.sony.com |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
North America immersive virtual reality market size, by country, 2018-2030 (US$M)
North America Immersive Virtual Reality Market Outlook Share, 2024 & 2030 (US$M)
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