Middle East & Africa Hand Sanitizer Market Size & Outlook
Middle East & Africa hand sanitizer market, 2017-2030 (US$M)
Related Markets
MEA hand sanitizer market highlights
- The MEA hand sanitizer market generated a revenue of USD 181.7 million in 2023.
- The market is expected to grow at a CAGR of 5.1% from 2024 to 2030.
- In terms of segment, gel was the largest revenue generating product in 2023.
- Foam is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, South Africa is expected to register the highest CAGR from 2024 to 2030.
MEA data book summary
| Market revenue in 2023 | USD 181.7 million |
| Market revenue in 2030 | USD 257.0 million |
| Growth rate | 5.1% (CAGR from 2023 to 2030) |
| Largest segment | Gel |
| Fastest growing segment | Foam |
| Historical data covered | 2017 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Gel, Foam, Liquid |
| Key market players worldwide | Reckitt Benckiser Group PLC, The Himalaya Drug Company, Procter & Gamble Co, GOJO Industries, Henkel AG & Co KGaA, Unilever PLC, Sanofi SA, Vi-Jon, Best Sanitizers, Inc. |
Other key industry trends
- In terms of revenue, MEA region accounted for 2.6% of the global hand sanitizer market in 2023.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 4,625.1 million by 2030.
Gel was the largest segment with a revenue share of 44.08% in 2023. Horizon Databook has segmented the Middle East & Africa hand sanitizer market based on gel, foam, liquid covering the revenue growth of each sub-segment from 2017 to 2030.
The demand for hand sanitizers rose due to the increasing prevalence of infectious and contagious diseases such as COVID-19, SARS, H1N1, and avian flu. The product was gaining popularity in the region allowing consumers to clean and disinfect their hands without using water.
The spread of coronavirus was more prominent in Middle Eastern countries such as Saudi Arabia, Qatar, UAE, and Iran, as compared to the African region. Therefore, the demand for hand sanitizers was higher in those countries.
Marss , a Saudi Arabia-based personal care company, reported the sale of around 100,000 bottles of hand sanitizers in a week in March 2020. The company extended its work schedule to meet the surge in product demand.
Key Regions: U.S. , UK , Japan , Brazil , South Africa
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Hand Sanitizer Market Scope
Hand Sanitizer Market Companies
| Name | Profile | # Employees | HQ | Website |
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MEA hand sanitizer market size, by country, 2017-2030 (US$M)
Middle East & Africa Hand Sanitizer Market Outlook Share, 2023 & 2030 (US$M)
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