North America Hair Serum Market Size & Outlook, 2025-2033
North America hair serum market highlights
- The North America hair serum market generated a revenue of USD 386.9 million in 2024.
- The market is expected to grow at a CAGR of 6.9% from 2025 to 2033.
- In terms of segment, hair treatment serum was the largest revenue generating product type in 2024.
- Hair Treatment Serum is the most lucrative product type segment registering the fastest growth during the forecast period.
North America data book summary
| Market revenue in 2024 | USD 386.9 million |
| Market revenue in 2033 | USD 701.1 million |
| Growth rate | 6.9% (CAGR from 2025 to 2033) |
| Largest segment | Hair treatment serum |
| Fastest growing segment | Hair Treatment Serum |
| Historical data covered | 2021 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2033 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Hair Treatment Serum |
Other key industry trends
- In terms of revenue, North America region accounted for 29.3% of the global hair serum market in 2024.
- Globally, Europe is projected to lead the regional market in terms of revenue in 2033.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 638.1 million by 2033.
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Hair Serum Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| The Procter & Gamble (P&G) | View profile | - | - | - |
| Moroccanoil | View profile | 51-100 | Los Angeles, California, United States, North America | https://www.moroccanoil.com/ |
| Briogeo Hair Care | View profile | 11-50 | Brooklyn, New York, United States, North America | https://briogeohair.com/ |
| Olaplex Holdings Inc | View profile | 233 | 1187 Coast Village Road, Suite 1-520, Santa Barbara, CA, United States, 93108-2737 | https://www.olaplex.com |
| Vogue UK | View profile | 101-250 | Willenhall, Staffordshire, United Kingdom, Europe | https://vogueuk.co.uk |
| Kao Corp | View profile | 42450 | 14-10, Nihonbashi Kayabacho 1-chome, Chuo-ku, Tokyo, Japan, 103-8210 | http://www.kao.com |
| The Estee Lauder Companies Inc Class A | View profile | 62000 | 767 Fifth Avenue, New York, NY, United States, 10153 | https://www.elcompanies.com |
| L'Oreal SA | View profile | 94605 | 41, Rue Martre, Clichy Cedex, Paris, France, 92117 | https://www.loreal.com |
| Unilever PLC | View profile | 128377 | 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY | https://www.unilever.com |
North America hair serum market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to hair serum market will help companies and investors design strategic landscapes.
Hair treatment serum was the largest segment with a revenue share of 106.38% in 2024. Horizon Databook has segmented the North America hair serum market based on hair treatment serum covering the revenue growth of each sub-segment from 2021 to 2033.
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Our clientele includes a mix of hair serum market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America hair serum market , including forecasts for subscribers. This continent databook contains high-level insights into North America hair serum market from 2021 to 2033, including revenue numbers, major trends, and company profiles.
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