U.S. Greeting Cards Market Size & Outlook, 2022-2030

The greeting cards market in the United States is expected to reach a projected revenue of US$ 8,166.1 million by 2030. A compound annual growth rate of 1.2% is expected of the United States greeting cards market from 2023 to 2030.
Revenue, 2022 (US$M)
$7,451.5
Forecast, 2030 (US$M)
$8,166.1
CAGR, 2023 - 2030
1.2%
Report Coverage
U.S.

U.S. greeting cards market highlights

  • The U.S. greeting cards market generated a revenue of USD 7,451.5 million in 2022 and is expected to reach USD 8,166.1 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 1.2% from 2023 to 2030.
  • In terms of segment, traditional was the largest revenue generating type in 2022.
  • E-Card is the most lucrative type segment registering the fastest growth during the forecast period.


Greeting cards market data book summary

Market revenue in 2022USD 7,451.5 million
Market revenue in 2030USD 8,166.1 million
Growth rate1.2% (CAGR from 2022 to 2030)
Largest segmentTraditional
Fastest growing segmentE-Card
Historical data2017 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationE-Card, Traditional
Key market players worldwideCard Factory PLC, Crane Co, IG Design Group PLC, Archies, Hallmark Cards Plc, American Greetings, Avanti Press, Budget Greeting Cards, The McEvoy Group


Other key industry trends

  • In terms of revenue, U.S. accounted for 38.7% of the global greeting cards market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. greeting cards market is projected to lead the regional market in terms of revenue in 2030.
  • U.S. is the fastest growing regional market in North America and is projected to reach USD 8,166.1 million by 2030.

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Greeting Cards Market Scope

Greeting Cards Market Companies

Name Profile # Employees HQ Website

U.S. greeting cards market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to greeting cards market will help companies and investors design strategic landscapes.


Traditional was the largest segment with a revenue share of 77.52% in 2022. Horizon Databook has segmented the U.S. greeting cards market based on e-card, traditional covering the revenue growth of each sub-segment from 2017 to 2030.


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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. greeting cards market , including forecasts for subscribers. This country databook contains high-level insights into U.S. greeting cards market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. greeting cards market size, by type, 2017-2030 (US$M)

U.S. Greeting Cards Market Outlook Share, 2022 & 2030 (US$M)

U.S. greeting cards market size, by type, 2017-2030 (US$M)

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