U.S. Functional Foods Market Size & Outlook, 2023-2030

The functional foods market in the United States is expected to reach a projected revenue of US$ 131,454.8 million by 2030. A compound annual growth rate of 8.9% is expected of the United States functional foods market from 2024 to 2030.

Revenue, 2023 (US$M)
$72,372.2
Forecast, 2030 (US$M)
$131,454.8
CAGR, 2024 - 2030
8.9%
Report Coverage
U.S.

U.S. functional foods market highlights

  • The U.S. functional foods market generated a revenue of USD 72,372.2 million in 2023 and is expected to reach USD 131,454.8 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 8.9% from 2024 to 2030.
  • In terms of segment, prebiotics & probiotics was the largest revenue generating ingredient in 2023.
  • Vitamins is the most lucrative ingredient segment registering the fastest growth during the forecast period.

Functional foods market data book summary

Market revenue in 2023USD 72,372.2 million
Market revenue in 2030USD 131,454.8 million
Growth rate8.9% (CAGR from 2023 to 2030)
Largest segmentPrebiotics & probiotics
Fastest growing segmentVitamins
Historical data2017 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationCarotenoids, Dietary Fibers, Fatty Acids, Minerals, Prebiotics & Probiotics, Vitamins
Key market players worldwideCoca-Cola Co, Arla Foods, Amway Malaysia Holdings, Herbalife Ltd, Cargill, General Mills Inc, Basf SE

Other key industry trends

  • In terms of revenue, U.S. accounted for 22.0% of the global functional foods market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. functional foods market is projected to lead the regional market in terms of revenue in 2030.
  • U.S. is the fastest growing regional market in North America and is projected to reach USD 131,454.8 million by 2030.

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Functional Foods Market Scope

Functional foods market segmentation & scope
Carotenoids
Dietary Fibers
Fatty Acids
Minerals
Prebiotics & Probiotics
Vitamins
Others
Bakery & Cereals
Dairy Products
Meat, Fish, & Eggs
Soy Products
Fats & Oils
Others
Sports Nutrition
Weight Management
Immunity
Digestive Health
Clinical Nutrition
Cardio Health
Others

Functional Foods Market Companies

Name Profile # Employees HQ Website

U.S. functional foods market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to functional foods market will help companies and investors design strategic landscapes.


Prebiotics & probiotics was the largest segment with a revenue share of 33.07% in 2023. Horizon Databook has segmented the U.S. functional foods market based on carotenoids, dietary fibers, fatty acids, minerals, prebiotics & probiotics, vitamins covering the revenue growth of each sub-segment from 2017 to 2030.


  • U.S. Functional Foods Ingredient Outlook (Revenue, USD Million, 2017-2030)
    • Carotenoids
    • Dietary Fibers
    • Fatty Acids
    • Minerals
    • Prebiotics & Probiotics
    • Vitamins
    • Others
  • U.S. Functional Foods Product Outlook (Revenue, USD Million, 2017-2030)
    • Bakery & Cereals
    • Dairy Products
    • Meat, Fish, & Eggs
    • Soy Products
    • Fats & Oils
    • Others
  • U.S. Functional Foods Application Outlook (Revenue, USD Million, 2017-2030)
    • Sports Nutrition
    • Weight Management
    • Immunity
    • Digestive Health
    • Clinical Nutrition
    • Cardio Health
    • Others

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Target buyers of U.S. functional foods market databook

  • Our clientele includes a mix of functional foods market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the U.S. functional foods market , including forecasts for subscribers. This country databook contains high-level insights into U.S. functional foods market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. functional foods market size, by ingredient, 2017-2030 (US$M)

U.S. Functional Foods Market Outlook Share, 2023 & 2030 (US$M)

U.S. functional foods market size, by ingredient, 2017-2030 (US$M)

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