Middle East & Africa Electric Toothbrush Market Size & Outlook

The electric toothbrush market in Middle East & Africa is expected to reach a projected revenue of US$ 368.4 million by 2030. A compound annual growth rate of 8.3% is expected of Middle East & Africa electric toothbrush market from 2025 to 2030.
Revenue, 2024 (US$M)
$225.5
Forecast, 2030 (US$M)
$368.4
CAGR, 2025 - 2030
8.3%
Report Coverage
Middle East & Africa

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Middle East & Africa electric toothbrush market, 2018-2030 (US$M)

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MEA electric toothbrush market highlights

  • The MEA electric toothbrush market generated a revenue of USD 225.5 million in 2024.
  • The market is expected to grow at a CAGR of 8.3% from 2025 to 2030.
  • In terms of segment, rotational was the largest revenue generating technology in 2024.
  • Vibrational is the most lucrative technology segment registering the fastest growth during the forecast period.
  • Country-wise, South Africa is expected to register the highest CAGR from 2025 to 2030.


MEA data book summary

Market revenue in 2024USD 225.5 million
Market revenue in 2030USD 368.4 million
Growth rate8.3% (CAGR from 2025 to 2030)
Largest segmentRotational
Fastest growing segmentVibrational
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationVibrational, Rotational


Other key industry trends

  • In terms of revenue, MEA region accounted for 5.2% of the global electric toothbrush market in 2024.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 2,776.9 million by 2030.

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Electric Toothbrush Market Companies

Name Profile # Employees HQ Website
Water Pik View profile 101-250 Fort Collins, Colorado, United States, North America https://www.waterpik.com
FOREO View profile 1001-5000 Stockholm, Stockholms Lan, Sweden, Europe https://www.foreo.com
Pierre Fabre View profile 10001+ Castres-gironde, Aquitaine, France, Europe http://www.pierre-fabre.com
Dr. Fresh View profile 101-250 Buena Park, California, United States, North America http://www.drfresh.com
Colgate-Palmolive Co View profile 34000 300 Park Avenue, New York, NY, United States, 10022 https://www.colgatepalmolive.com
Church & Dwight Co Inc View profile 5550 500 Charles Ewing Boulevard, Ewing, NJ, United States, 08628 https://www.churchdwight.com
Procter & Gamble Co View profile 107000 One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202 https://www.pginvestor.com
Koninklijke Philips NV View profile 73712 Philips Center, Amstelplein 2, Amsterdam, Netherlands, 1096 BC https://www.philips.com

Middle East & Africa electric toothbrush market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to electric toothbrush market will help companies and investors design strategic landscapes.


Rotational was the largest segment with a revenue share of 65.32% in 2024. Horizon Databook has segmented the Middle East & Africa electric toothbrush market based on vibrational, rotational covering the revenue growth of each sub-segment from 2018 to 2030.


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  • Our clientele includes a mix of electric toothbrush market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa electric toothbrush market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa electric toothbrush market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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MEA electric toothbrush market size, by country, 2018-2030 (US$M)

Middle East & Africa Electric Toothbrush Market Outlook Share, 2024 & 2030 (US$M)

MEA electric toothbrush market size, by country, 2018-2030 (US$M)

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