Europe Draught Beer Market Size & Outlook, 2024-2030

The draught beer market in Europe is expected to reach a projected revenue of US$ 24,947.0 million by 2030. A compound annual growth rate of 4.4% is expected of Europe draught beer market from 2025 to 2030.
Revenue, 2024 (US$M)
$19,219.5
Forecast, 2030 (US$M)
$24,947.0
CAGR, 2025 - 2030
4.4%
Report Coverage
Europe

Europe draught beer market highlights

  • The Europe draught beer market generated a revenue of USD 18,470.6 million in 2023.
  • The market is expected to grow at a CAGR of 4.4% from 2024 to 2030.
  • In terms of segment, keg beer was the largest revenue generating type in 2023.
  • Keg Beer is the most lucrative type segment registering the fastest growth during the forecast period.
  • Country-wise, France is expected to register the highest CAGR from 2024 to 2030.


Europe data book summary

Market revenue in 2023USD 18,470.6 million
Market revenue in 2030USD 24,947.0 million
Growth rate4.4% (CAGR from 2023 to 2030)
Largest segmentKeg beer
Fastest growing segmentKeg Beer
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationKeg Beer, Cask Beer
Key market players worldwideHeineken NV, Anadolu Efes Biracilik ve Malt Sanayi AS ADR, Molson Coors Beverage Co Class A, China Resources Beer (Holdings) Co Ltd, Carlsberg A/S Class B, Kirin Holdings Co Ltd


Other key industry trends

  • In terms of revenue, Europe region accounted for 44.6% of the global draught beer market in 2023.
  • Globally, Europe is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 13,892.9 million by 2030.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Draught Beer Market Scope

Draught beer market segmentation & scope
Keg Beer
Cask Beer
Super Premium
Premium
Regular
Commercial Use
Home Use
Macro Breweries
Microbreweries

Draught Beer Market Companies

Name Profile # Employees HQ Website

Europe draught beer market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to draught beer market will help companies and investors design strategic landscapes.


Keg beer was the largest segment with a revenue share of 50.08% in 2024. Horizon Databook has segmented the Europe draught beer market based on keg beer, cask beer covering the revenue growth of each sub-segment from 2018 to 2030.


The European alcohol sector is diverse, consisting primarily of small and medium-sized businesses such as microbreweries and breweries functioning at the municipal, regional, or national levels. It also includes large European brewers like Anheuser-Busch InBev (Belgium), Carlsberg Group (Denmark), and Heineken (Netherlands), world leaders in their respective industries. The recent rise of new micro and small breweries is a key indicator of the industry's potential for innovation and has led to the growth of home beer brewing in the region.

According to the Brewers of Europe, beer consumption in European Union was 342,212 thousand hectoliters in 2021, a 0.25% increase over 2020. Moreover, commercial retailers, including major retail chains, are embarking on draught beer experiments by incorporating draught beer offerings into their stores. This initiative involves the installation of draught beer dispensers or the creation of dedicated draught beer sections in selected supermarket locations.

Their goal is to enhance the shopping experience for customers and capitalize on the increasing demand for craft and specialty beers. In December 2021, the U.K. supermarket group Asda initiated an intriguing draught beer experiment by partnering with Craft on Draft. This venture was aimed at exploring new avenues in the retail beer market by introducing draught beer offerings within its stores. As part of this experiment, Asda installed dedicated draught beer sections.

Reasons to subscribe to Europe draught beer market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
  • Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
  • Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
  • Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
  • Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.

Target buyers of Europe draught beer market databook

  • Our clientele includes a mix of draught beer market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Europe draught beer market , including forecasts for subscribers. This continent databook contains high-level insights into Europe draught beer market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

Partial client list

  • logo

Europe draught beer market size, by country, 2018-2030 (US$M)

Europe Draught Beer Market Outlook Share, 2024 & 2030 (US$M)

Europe draught beer market size, by country, 2018-2030 (US$M)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more