Middle East & Africa Digital Experience Platform Market Size & Outlook
Middle East & Africa digital experience platform market, 2018-2030 (US$M)
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MEA digital experience platform market highlights
- The MEA digital experience platform market generated a revenue of USD 658.4 million in 2023.
- The market is expected to grow at a CAGR of 14.4% from 2024 to 2030.
- In terms of segment, on-premise was the largest revenue generating deployment in 2023.
- Cloud is the most lucrative deployment segment registering the fastest growth during the forecast period.
- Country-wise, South Africa is expected to register the highest CAGR from 2024 to 2030.
MEA data book summary
| Market revenue in 2023 | USD 658.4 million |
| Market revenue in 2030 | USD 1,686.8 million |
| Growth rate | 14.4% (CAGR from 2023 to 2030) |
| Largest segment | On-premise |
| Fastest growing segment | Cloud |
| Historical data covered | 2018 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Cloud, On-premise |
| Key market players worldwide | Adobe Inc, International Business Machines Corp, Liferay, Microsoft Corp, Open Text Corp, Oracle Corp, Salesforce Inc, SAP SE, Sitecore |
Other key industry trends
- In terms of revenue, MEA region accounted for 5.3% of the global digital experience platform market in 2023.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 6,601.5 million by 2030.
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Digital Experience Platform Market Scope
Digital Experience Platform Market Companies
| Name | Profile | # Employees | HQ | Website |
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Middle East & Africa digital experience platform market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to digital experience platform market will help companies and investors design strategic landscapes.
On-premise was the largest segment with a revenue share of 51.35% in 2023. Horizon Databook has segmented the Middle East & Africa digital experience platform market based on cloud, on-premise covering the revenue growth of each sub-segment from 2018 to 2030.
The evolution of digital businesses and the aggressive investments in ICT in Dubai, the largest city in the UAE, are expected to open new growth opportunities for the digital experience platform market in the Middle East.
Initiatives being pursued by governments and corporations to promote the adoption of innovative solutions based on the latest technologies, such as machine learning, business analytics, and AI, and the continued adoption of cloud-based technologies are some of the factors that are anticipated to drive the adoption of digital experience platforms by businesses across the Middle East.
Infrastructure development in the Middle East is expected to generate large volumes of data, particularly across the BFSI, retail, consumer goods, healthcare, and utility industries, thereby driving the demand for digital transformation solutions over the forecast period.
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Target buyers of Middle East & Africa digital experience platform market databook
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Our clientele includes a mix of digital experience platform market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa digital experience platform market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa digital experience platform market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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MEA digital experience platform market size, by country, 2018-2030 (US$M)
Middle East & Africa Digital Experience Platform Market Outlook Share, 2023 & 2030 (US$M)
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