U.S. Data Analytics Market Size & Outlook, 2023-2030

The data analytics market in the United States is expected to reach a projected revenue of US$ 43,519.5 million by 2030. A compound annual growth rate of 18.8% is expected of the United States data analytics market from 2024 to 2030.
Revenue, 2023 (US$M)
$13,026.6
Forecast, 2030 (US$M)
$43,519.5
CAGR, 2024 - 2030
18.8%
Report Coverage
U.S.

U.S. data analytics market highlights

  • The U.S. data analytics market generated a revenue of USD 13,026.6 million in 2023 and is expected to reach USD 43,519.5 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 18.8% from 2024 to 2030.
  • In terms of segment, predictive analytics was the largest revenue generating type in 2023.
  • Prescriptive Analytics is the most lucrative type segment registering the fastest growth during the forecast period.

Data analytics market data book summary

Market revenue in 2023USD 13,026.6 million
Market revenue in 2030USD 43,519.5 million
Growth rate18.8% (CAGR from 2023 to 2030)
Largest segmentPredictive analytics
Fastest growing segmentPrescriptive Analytics
Historical data2017 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationPrescriptive Analytics, Predictive Analytics, Customer Analytics, Descriptive Analytics
Key market players worldwideAmazon.com Inc, International Business Machines Corp, Alphabet Inc Class C, Oracle Corp, SAP SE, Salesforce Inc, Mu Sigma, Sisense, ThoughtSpot, Zoho

Other key industry trends

  • In terms of revenue, U.S. accounted for 22.6% of the global data analytics market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. data analytics market is projected to lead the regional market in terms of revenue in 2030.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 30,109.4 million by 2030.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Data Analytics Market Companies

Name Profile # Employees HQ Website

U.S. data analytics market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to data analytics market will help companies and investors design strategic landscapes.


Predictive analytics was the largest segment with a revenue share of 32.72% in 2023. Horizon Databook has segmented the U.S. data analytics market based on prescriptive analytics, predictive analytics, customer analytics, descriptive analytics covering the revenue growth of each sub-segment from 2017 to 2030.


  • U.S. Data Analytics Type Outlook (Revenue, USD Million, 2017-2030)
    • Prescriptive Analytics
    • Predictive Analytics
    • Customer Analytics
    • Descriptive Analytics
    • Others
  • U.S. Data Analytics Solution Outlook (Revenue, USD Million, 2017-2030)
    • Security Intelligence
    • Data Management
    • Data Monitoring
    • Data Mining
  • U.S. Data Analytics Application Outlook (Revenue, USD Million, 2017-2030)
    • Supply Chain Management
    • Enterprise Resource Planning
    • Database Management
    • Human Resource Management
    • Others

Reasons to subscribe to U.S. data analytics market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
  • Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
  • Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
  • Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
  • Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.

Target buyers of U.S. data analytics market databook

  • Our clientele includes a mix of data analytics market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the U.S. data analytics market , including forecasts for subscribers. This country databook contains high-level insights into U.S. data analytics market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

Partial client list

  • logo

U.S. data analytics market size, by type, 2017-2030 (US$M)

U.S. Data Analytics Market Outlook Share, 2023 & 2030 (US$M)

U.S. data analytics market size, by type, 2017-2030 (US$M)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more