Italy Cosmetic Surgery And Procedure Market Size & Outlook

The cosmetic surgery and procedure market in Italy is expected to reach a projected revenue of US$ 9,968.4 million by 2030. A compound annual growth rate of 13.8% is expected of Italy cosmetic surgery and procedure market from 2025 to 2030.
Revenue, 2024 (US$M)
$4,586.8
Forecast, 2030 (US$M)
$9,968.4
CAGR, 2025 - 2030
13.8%
Report Coverage
Italy

Italy cosmetic surgery and procedure market highlights

  • The Italy cosmetic surgery and procedure market generated a revenue of USD 4,586.8 million in 2024 and is expected to reach USD 9,968.4 million by 2030.
  • The Italy market is expected to grow at a CAGR of 13.8% from 2025 to 2030.
  • In terms of segment, breast augmentation was the largest revenue generating invasive in 2024.
  • Breast augmentation is the most lucrative invasive segment registering the fastest growth during the forecast period.


Cosmetic surgery and procedure market data book summary

Market revenue in 2024USD 4,586.8 million
Market revenue in 2030USD 9,968.4 million
Growth rate13.8% (CAGR from 2024 to 2030)
Largest segmentBreast augmentation
Fastest growing segmentBreast augmentation
Historical data2017 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBreast augmentation, Liposuction, Nose reshaping, Eyelid Surgery, Tummy tuck
Key market players worldwideAbbVie Inc, Cynosure, Evolus Inc, Revance Therapeutics Inc, Lumenis, Bausch Health Companies Inc, Candela Medical, Alma Lasers Ltd, AirSculpt Technologies Inc


Other key industry trends

  • In terms of revenue, Italy accounted for 7.1% of the global cosmetic surgery and procedure market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, Germany cosmetic surgery and procedure market is projected to lead the regional market in terms of revenue in 2030.
  • Germany is the fastest growing regional market in Europe and is projected to reach USD 9,988.6 million by 2030.

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Cosmetic Surgery And Procedure Market Scope

Cosmetic surgery and procedure market segmentation & scope
Breast augmentation
Liposuction
Nose reshaping
Eyelid Surgery
Tummy tuck
Others
Botox injections
Soft tissue fillers
Chemical peel
Laser hair removal
Microdermabrasion
Others

Cosmetic Surgery And Procedure Market Companies

Name Profile # Employees HQ Website

Italy cosmetic surgery and procedure market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to cosmetic surgery and procedure market will help companies and investors design strategic landscapes.


Breast augmentation was the largest segment with a revenue share of 17.51% in 2024. Horizon Databook has segmented the Italy cosmetic surgery and procedure market based on breast augmentation, liposuction, nose reshaping, eyelid surgery, tummy tuck covering the revenue growth of each sub-segment from 2017 to 2030.


Italy ranked fifth in the world in terms of the number of cosmetic procedures performed in 2017. Increasing esthetic consciousness is boosting demand for popularity of cosmetic procedures in the country.

The Italian cosmetic industry is currently ranked fourth in the world, after Germany, the UK, and France. According to data provide by International Society of Plastic Surgery (ISAPS), approximately 245,400 surgical procedures and 585,468 nonsurgical cosmetic procedures were performed in Italy in 2020.

Statistics also suggest that the consumer interest in minimally invasive cosmetic procedures outpaced interest in surgical treatments in 2020. Technological advancements and availability of large number of plastic surgeons have resulted in improved accessibility to cosmetic procedures, fueling market growth.

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Target buyers of Italy cosmetic surgery and procedure market databook

  • Our clientele includes a mix of cosmetic surgery and procedure market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Italy cosmetic surgery and procedure market, including forecasts for subscribers. This country databook contains high-level insights into Italy cosmetic surgery and procedure market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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Italy cosmetic surgery procedure market size, by invasive, 2017-2030 (US$M)

Italy Cosmetic Surgery And Procedure Market Share, 2024 & 2030 (US$M)

Italy cosmetic surgery procedure market size, by invasive, 2017-2030 (US$M)

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