Market revenue in 2021 | USD 318.8 million |
Market revenue in 2030 | USD 688.1 million |
Growth rate | 8.9% (CAGR from 2021 to 2030) |
Largest segment | Tonic water |
Fastest growing segment | Club Soda |
Historical data | 2017 - 2020 |
Base year | 2021 |
Forecast period | 2022 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Tonic Water, Club Soda, Ginger |
Key market players worldwide | Fevertree Drinks PLC, Keurig Dr Pepper Inc, The Coca-Cola Company, Britvic PLC, Coca-Cola Co |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to cocktail mixers market will help companies and investors design strategic landscapes.
Tonic water was the largest segment with a revenue share of 42.88% in 2023. Horizon Databook has segmented the Italy cocktail mixers market based on tonic water, club soda, ginger covering the revenue growth of each sub-segment from 2018 to 2030.
In Italy, the cocktail mixers market is shaped by the country’s long-standing tradition of aperitivo culture, where drinks like Aperol Spritz and Negroni are widely consumed. This has created a sustained demand for mixers that complement these iconic cocktails, with bitters and citrus-flavored mixers being particularly popular.
The Italian market values authenticity, and as such, consumers are gravitating toward mixers made with natural, locally sourced ingredients, which align with the country’s rich culinary heritage. Another notable trend in Italy is the increasing demand for craft mixers that cater to the growing interest in high-quality, artisanal cocktails.
This trend is particularly evident in urban areas, where mixology culture is flourishing. Brands that offer mixers with complex flavors, such as botanicals or exotic fruits, are finding success in catering to a more sophisticated palate.
Horizon Databook provides a detailed overview of country-level data and insights on the Italy cocktail mixers market , including forecasts for subscribers. This country databook contains high-level insights into Italy cocktail mixers market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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