Market revenue in 2021 | USD 653.9 million |
Market revenue in 2030 | USD 1,156.0 million |
Growth rate | 6.5% (CAGR from 2021 to 2030) |
Largest segment | Tonic water |
Fastest growing segment | Club Soda |
Historical data | 2017 - 2020 |
Base year | 2021 |
Forecast period | 2022 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Tonic Water, Club Soda, Ginger |
Key market players worldwide | Fevertree Drinks PLC, Keurig Dr Pepper Inc, The Coca-Cola Company, Britvic PLC, Coca-Cola Co |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to cocktail mixers market will help companies and investors design strategic landscapes.
Tonic water was the largest segment with a revenue share of 45.05% in 2023. Horizon Databook has segmented the Germany cocktail mixers market based on tonic water, club soda, ginger covering the revenue growth of each sub-segment from 2018 to 2030.
In line with broader European trends, health-consciousness is a major factor shaping the German cocktail mixers market. Many consumers are opting for mixers that have lower sugar content or are made with organic, all-natural ingredients. This has opened up opportunities for brands to innovate with low-calorie options, herbal infusions, and mixers that use alternative sweeteners like stevia or honey.
The increasing interest in organic products has also extended to the cocktail mixers market, with a growing number of consumers seeking mixers that are sustainably produced. Germany is also seeing a rise in demand for ready-to-drink (RTD) cocktails and convenient mixer formats, reflecting the busy, on-the-go lifestyle of modern consumers.
As urbanization increases and more people opt for casual home entertaining, RTD cocktails and easy-to-mix products have become more popular. The availability of mixers in single-serve formats or pre-mixed bottles allows consumers to enjoy bar-quality cocktails without the need for extensive preparation, further driving the growth of the cocktail mixers market in Germany.
Horizon Databook provides a detailed overview of country-level data and insights on the Germany cocktail mixers market , including forecasts for subscribers. This country databook contains high-level insights into Germany cocktail mixers market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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