Market revenue in 2023 | USD 12,177.2 million |
Market revenue in 2030 | USD 20,032.8 million |
Growth rate | 7.4% (CAGR from 2023 to 2030) |
Largest segment | Mass |
Fastest growing segment | Premium |
Historical data | 2018 - 2022 |
Base year | 2023 |
Forecast period | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Mass, Premium |
Mass was the largest segment with a revenue share of 77.45% in 2023. Horizon Databook has segmented the U.S. cigar and cigarillos market based on mass, premium covering the revenue growth of each sub-segment from 2018 to 2030.
One significant driver is the rising popularity of cigar lounges and parlors, particularly in urban areas like Chicago, which are fostering a culture around cigar smoking. This trend is contributing to an increase in demand for both cigars and cigarillos, as these venues offer a social space for enthusiasts to enjoy their products in a communal setting.
The establishment of more cigar lounges is expected to further boost consumption and accessibility, aligning with the growing interest in premium and flavored options among consumers. Another factor influencing the market is the increasing preference for flavored cigars and cigarillos, particularly among younger demographics and female smokers.
The availability of diverse flavor profiles, including wine, chocolate, and vanilla, is appealing to a broader audience, making cigars more accessible and enjoyable for those who might find traditional tobacco flavors too harsh.
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