South Africa Candle Market Size & Outlook, 2022-2030

The candle market in South Africa is expected to reach a projected revenue of US$ 394.1 million by 2030. A compound annual growth rate of 2.6% is expected of South Africa candle market from 2023 to 2030.
Revenue, 2022 (US$M)
$319.8
Forecast, 2030 (US$M)
$394.1
CAGR, 2023 - 2030
2.6%
Report Coverage
South Africa

South Africa candle market highlights

  • The South Africa candle market generated a revenue of USD 319.8 million in 2022 and is expected to reach USD 394.1 million by 2030.
  • The South Africa market is expected to grow at a CAGR of 2.6% from 2023 to 2030.
  • In terms of segment, votive was the largest revenue generating product in 2022.
  • Tapers is the most lucrative product segment registering the fastest growth during the forecast period.


Candle market data book summary

Market revenue in 2022USD 319.8 million
Market revenue in 2030USD 394.1 million
Growth rate2.6% (CAGR from 2022 to 2030)
Largest segmentVotive
Fastest growing segmentTapers
Historical data2017 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationVotive, Container Candles, Pillars, Tapers
Key market players worldwideBath & Body Works Inc, The Estee Lauder Companies Inc Class A, Better Homes & Gardens Real Estate Elliott Coastal Living, Bridgewater Candle Company, Colonial Candle, Circle E Candles, Diptyque, Jo Malone London, MALIN+GOETZ, NEST New York, Yankee Candle Company, Contract Candles & Diffusers, Ellis Brooklyn, Trudon


Other key industry trends

  • In terms of revenue, South Africa accounted for 2.5% of the global candle market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Middle East & Africa, South Africa candle market is projected to lead the regional market in terms of revenue in 2030.
  • South Africa is the fastest growing regional market in Middle East & Africa and is projected to reach USD 394.1 million by 2030.

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Candle Market Companies

Name Profile # Employees HQ Website

South Africa candle market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to candle market will help companies and investors design strategic landscapes.


Votive was the largest segment with a revenue share of 27.61% in 2022. Horizon Databook has segmented the South Africa candle market based on votive, container candles, pillars, tapers covering the revenue growth of each sub-segment from 2017 to 2030.


The high demand for artisanal and natural luxury candles is driving the market growth in South Africa. Consumers in the country are looking for scented candles that help relieve stress and provide comfort. The demand for luxury candles is primarily driven by the younger generation. 

The younger generation now prioritizes self-care routines, and scented candles are becoming an important aspect of relaxation. Moreover, scented candles are a crucial facet of a hotel's sensory experience since they create a wonderful atmosphere that accentuates the interiors and offers guests a sense of luxury. 

The rapid growth of the hospitality sector in South Africa will drive the country’s candle market. Consumers in the country are looking for candles in different shapes and sizes. Key players in the market are utilizing social media marketing to understand the consumer demographic and introducing products that cater to their demands.

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Target buyers of South Africa candle market databook

  • Our clientele includes a mix of candle market companies, investment firms, advisory firms & academic institutions.
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  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the South Africa candle market , including forecasts for subscribers. This country databook contains high-level insights into South Africa candle market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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South Africa candle market size, by product, 2017-2030 (US$M)

South Africa Candle Market Outlook Share, 2022 & 2030 (US$M)

South Africa candle market size, by product, 2017-2030 (US$M)

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