U.S. Breakfast Cereal Market Size & Outlook, 2025-2030
Related Markets
U.S. breakfast cereal market highlights
- The U.S. breakfast cereal market generated a revenue of USD 13,534,041.2 million in 2024 and is expected to reach USD 15,748,091.9 million by 2030.
- The U.S. market is expected to grow at a CAGR of 2.6% from 2025 to 2030.
- In terms of segment, rte was the largest revenue generating product in 2024.
- Hot Cereal is the most lucrative product segment registering the fastest growth during the forecast period.
Breakfast cereal market data book summary
| Market revenue in 2024 | USD 13,534,041.2 million |
| Market revenue in 2030 | USD 15,748,091.9 million |
| Growth rate | 2.6% (CAGR from 2024 to 2030) |
| Largest segment | Rte |
| Fastest growing segment | Hot Cereal |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Hot Cereal, RTE |
Other key industry trends
- In terms of revenue, U.S. accounted for 32.9% of the global breakfast cereal market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In North America, U.S. breakfast cereal market is projected to lead the regional market in terms of revenue in 2030.
- Mexico is the fastest growing regional market in North America and is projected to reach USD 1,500,504.2 million by 2030.
No credit card required*
Horizon in a snapshot
- 30K+ Global Market Reports
- 120K+ Country Reports
- 1.2M+ Market Statistics
- 200K+ Company Profiles
- Industry insights and more
Breakfast Cereal Market Scope
Breakfast Cereal Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| B&G Foods | View profile | 501-1000 | Parsippany, New Jersey, United States, North America | http://bgfoods.com |
| Marico | View profile | 10001+ | Mumbai, Maharashtra, India, Asia | http://marico.com/ |
| Nature's Path | View profile | 501-1000 | Richmond, Quebec, Canada, North America | https://www.naturespath.com/en-us/ |
| Bob's Red Mill | View profile | 501-1000 | Portland, Oregon, United States, North America | https://www.bobsredmill.com/ |
| WK Kellogg Co | View profile | 3150 | One Kellogg Square, Battle Creek, MI, United States, 49016-3599 | https://www.wkkellogg.com |
| CALBEE Inc | View profile | 8492 | 1-8-3 Marunouchi, Chiyoda-ku, 22nd Floor, Marunouchi Trust Tower Main, Tokyo, Japan, 100-0005 | http://www.calbee.co.jp |
| General Mills Inc | View profile | 34000 | Number One General Mills Boulevard, Minneapolis, MN, United States, 55426 | https://www.generalmills.com |
| Post Holdings Inc | View profile | 11430 | 2503 South Hanley Road, St. Louis, MO, United States, 63144 | https://www.postholdings.com |
| PepsiCo Inc | View profile | 318000 | 700 Anderson Hill Road, Purchase, NY, United States, 10577 | https://www.pepsico.com |
| Nestle SA | View profile | 270000 | Avenue Nestle 55, Vevey, Switzerland, CH-1800 | https://www.nestle.com |
U.S. breakfast cereal market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to breakfast cereal market will help companies and investors design strategic landscapes.
Rte was the largest segment with a revenue share of 83.94% in 2024. Horizon Databook has segmented the U.S. breakfast cereal market based on hot cereal, rte covering the revenue growth of each sub-segment from 2018 to 2030.
As per the U.S. Bureau of Labor Statistics, the prices registered for breakfast cereal were 1.08%. The breakfast cereal market in the U.S. is facing intense competition on account of massive product.
innovation from categories including energy bars, breakfast biscuits, yogurts, and fruit & nut bars. Novel products, which are high in nutritional content and are minimally processed.
continue to act as alternatives for breakfast cereals in the U.S., thereby restraining overall market growth in the country.
Reasons to subscribe to U.S. breakfast cereal market databook:
-
Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
-
Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
-
Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
-
Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
-
Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.
Target buyers of U.S. breakfast cereal market databook
-
Our clientele includes a mix of breakfast cereal market companies, investment firms, advisory firms & academic institutions.
-
30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
-
Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
-
The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the U.S. breakfast cereal market , including forecasts for subscribers. This country databook contains high-level insights into U.S. breakfast cereal market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
Partial client list
U.S. breakfast cereal market size, by product, 2018-2030 (US$M)
U.S. Breakfast Cereal Market Outlook Share, 2024 & 2030 (US$M)
Related statistics
Sign up - it's easy, and free!
Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our
free plan indefinitely.
Included in Horizon account
- 30K+ Global Market Reports
- 120K+ Country Reports
- 1.2M+ Market Statistics
- 200K+ Company Profiles
- Industry insights and more
