U.S. Botanicals & Acupuncture Market Size & Outlook

The botanicals & acupuncture market in the United States is expected to reach a projected revenue of US$ 42,796.6 million by 2030. A compound annual growth rate of 23.1% is expected of the United States botanicals & acupuncture market from 2025 to 2030.
Revenue, 2024 (US$M)
$12,385.7
Forecast, 2030 (US$M)
$42,796.6
CAGR, 2025 - 2030
23.1%
Report Coverage
U.S.

U.S. botanicals & acupuncture market, 2018-2030 (US$M)

U.S.

U.S. botanicals & acupuncture market highlights

  • The U.S. botanicals & acupuncture market generated a revenue of USD 12,385.7 million in 2024 and is expected to reach USD 42,796.6 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 23.1% from 2025 to 2030.
  • In terms of segment, botanicals was the largest revenue generating intervention in 2024.
  • Acupuncture is the most lucrative intervention segment registering the fastest growth during the forecast period.

Botanicals & acupuncture market data book summary

Market revenue in 2024USD 12,385.7 million
Market revenue in 2030USD 42,796.6 million
Growth rate23.1% (CAGR from 2025 to 2030)
Largest segmentBotanicals
Fastest growing segmentAcupuncture
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBotanicals, Acupuncture
Key market players worldwideModerna Inc, Green Cross Health Ltd, Herb Pharm, Nestle SA, Nordic Naturals, LKK Health Products Group, ARC Physical Therapy+, Columbia Nutritional, Herbal Hills, Helio USA

Other key industry trends

  • In terms of revenue, U.S. accounted for 19.0% of the global botanicals & acupuncture market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. botanicals & acupuncture market is projected to lead the regional market in terms of revenue in 2030.
  • Mexico is the fastest growing regional market in North America and is projected to reach USD 423.9 million by 2030.

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Botanicals & Acupuncture Market Scope

Botanicals & acupuncture market segmentation & scope

Botanicals & Acupuncture Market Companies

Name Profile # Employees HQ Website

U.S. botanicals & acupuncture market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to botanicals & acupuncture market will help companies and investors design strategic landscapes.


Botanicals was the largest segment with a revenue share of 83.89% in 2024. Horizon Databook has segmented the U.S. botanicals & acupuncture market based on botanicals, acupuncture covering the revenue growth of each sub-segment from 2018 to 2030.


The U.S. held majority share of the North America botanicals and acupuncture market, which can be attributed to the rising popularity and adoption of herbal medicines, acupuncture, & other forms of alternative medicine.

A study by the National Center for Complementary and Integrative Health depicts that natural dietary supplements are one of the leading botanical markets in the U.S.

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  • Our clientele includes a mix of botanicals & acupuncture market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. botanicals & acupuncture market, including forecasts for subscribers. This country databook contains high-level insights into U.S. botanicals & acupuncture market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. botanicals acupuncture market size, by intervention, 2018-2030 (US$M)

U.S. Botanicals & Acupuncture Market Share, 2024 & 2030 (US$M)

U.S. botanicals acupuncture market size, by intervention, 2018-2030 (US$M)

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