North America Beauty And Personal Care Products Market Size & Outlook

The beauty and personal care products market in North America is expected to reach a projected revenue of US$ 188.8 million by 2030. A compound annual growth rate of 7.6% is expected of North America beauty and personal care products market from 2025 to 2030.
Revenue, 2024 (US$M)
$121.4
Forecast, 2030 (US$M)
$188.8
CAGR, 2025 - 2030
7.6%
Report Coverage
North America

North America beauty and personal care products market highlights

  • The North America beauty and personal care products market generated a revenue of USD 105.2 million in 2022.
  • The market is expected to grow at a CAGR of 7.6% from 2023 to 2030.
  • In terms of segment, skin care was the largest revenue generating product in 2022.
  • Color cometics is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, U.S. is expected to register the highest CAGR from 2023 to 2030.


North America data book summary

Market revenue in 2022USD 105.2 million
Market revenue in 2030USD 188.8 million
Growth rate7.6% (CAGR from 2022 to 2030)
Largest segmentSkin care
Fastest growing segmentColor cometics
Historical data covered2016 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSkin care, Hair care, Color cometics, Fragrances
Key market players worldwideUnilever PLC, The Estee Lauder Companies Inc Class A, Shiseido Co Ltd, Revlon, Procter & Gamble Co, L'Oreal SA, Coty Inc Class A, Kao Corp, Avon Protection PLC, Oriflame Cosmetics


Other key industry trends

  • In terms of revenue, North America region accounted for 20.2% of the global beauty and personal care products market in 2022.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 396.3 million by 2030.

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Beauty And Personal Care Products Market Scope

Beauty and personal care products market segmentation & scope
Skin care
Hair care
Color cometics
Fragrances
Others
Hypermarkets and Supermarkets
Specialty Stores
E-Commerce
Others
Conventional
Organic

Beauty And Personal Care Products Market Companies

Name Profile # Employees HQ Website

North America beauty and personal care products market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to beauty and personal care products market will help companies and investors design strategic landscapes.


Skin care was the largest segment with a revenue share of 34.22% in 2024. Horizon Databook has segmented the North America beauty and personal care products market based on skin care, hair care, color cometics, fragrances covering the revenue growth of each sub-segment from 2016 to 2030.


The increasing number of consumers who are conscious about their appearance and the growing adoption of beauty and personal care products among middle- and high-income individuals support the sales of beauty and personal care products in the region.

Consumers who prioritize a milder and more nurturing cleansing experience often prefer organic beauty and personal care products because they are made using natural ingredients and do not contain harmful chemicals, synthetic fragrances, or artificial additives.

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Target buyers of North America beauty and personal care products market databook

  • Our clientele includes a mix of beauty and personal care products market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America beauty and personal care products market , including forecasts for subscribers. This continent databook contains high-level insights into North America beauty and personal care products market from 2016 to 2030, including revenue numbers, major trends, and company profiles.

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North America beauty and personal care products market size, by country, 2016-2030 (US$M)

North America Beauty And Personal Care Products Market Outlook Share, 2024 & 2030 (US$M)

North America beauty and personal care products market size, by country, 2016-2030 (US$M)

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