Japan Beauty And Personal Care Products Market Size & Outlook

The beauty and personal care products market in Japan is expected to reach a projected revenue of US$ 88.5 million by 2030. A compound annual growth rate of 9.8% is expected of Japan beauty and personal care products market from 2025 to 2030.
Revenue, 2024 (US$M)
$50.6
Forecast, 2030 (US$M)
$88.5
CAGR, 2025 - 2030
9.8%
Report Coverage
Japan

Japan beauty and personal care products market highlights

  • The Japan beauty and personal care products market generated a revenue of USD 42.1 million in 2022 and is expected to reach USD 88.5 million by 2030.
  • The Japan market is expected to grow at a CAGR of 9.7% from 2023 to 2030.
  • In terms of segment, skin care was the largest revenue generating product in 2022.
  • Color cometics is the most lucrative product segment registering the fastest growth during the forecast period.


Beauty and personal care products market data book summary

Market revenue in 2022USD 42.1 million
Market revenue in 2030USD 88.5 million
Growth rate9.7% (CAGR from 2022 to 2030)
Largest segmentSkin care
Fastest growing segmentColor cometics
Historical data2016 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSkin care, Hair care, Color cometics, Fragrances
Key market players worldwideUnilever PLC, The Estee Lauder Companies Inc Class A, Shiseido Co Ltd, Revlon, Procter & Gamble Co, L'Oreal SA, Coty Inc Class A, Kao Corp, Avon Protection PLC, Oriflame Cosmetics


Other key industry trends

  • In terms of revenue, Japan accounted for 8.1% of the global beauty and personal care products market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China beauty and personal care products market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 61.5 million by 2030.

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Beauty And Personal Care Products Market Scope

Beauty and personal care products market segmentation & scope
Skin care
Hair care
Color cometics
Fragrances
Others
Hypermarkets and Supermarkets
Specialty Stores
E-Commerce
Others
Conventional
Organic

Beauty And Personal Care Products Market Companies

Name Profile # Employees HQ Website

Japan beauty and personal care products market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to beauty and personal care products market will help companies and investors design strategic landscapes.


Skin care was the largest segment with a revenue share of 34.44% in 2024. Horizon Databook has segmented the Japan beauty and personal care products market based on skin care, hair care, color cometics, fragrances covering the revenue growth of each sub-segment from 2016 to 2030.


The Japanese market has seen a noticeable surge in demand for beauty and personal care products tailored to address specific skincare and other concerns. Japanese consumers are known for their dedication to skincare and seek effective and targeted solutions for their individual needs.

In July 2023, Shiseido unveiled its cutting-edge WASO Collection, incorporating advanced technology in product development. This collection is based on Shiseido's innovative, nutrient-rich skincare with extensive research on how various stresses affect the skin.

Reasons to subscribe to Japan beauty and personal care products market databook:

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Target buyers of Japan beauty and personal care products market databook

  • Our clientele includes a mix of beauty and personal care products market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Japan beauty and personal care products market , including forecasts for subscribers. This country databook contains high-level insights into Japan beauty and personal care products market from 2016 to 2030, including revenue numbers, major trends, and company profiles.

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Japan beauty and personal care products market size, by product, 2016-2030 (US$M)

Japan Beauty And Personal Care Products Market Outlook Share, 2024 & 2030 (US$M)

Japan beauty and personal care products market size, by product, 2016-2030 (US$M)

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