Global Alcoholic Drinks Market Size & Outlook

Beer was the largest segment with a revenue share of 37.02% in 2023. Horizon Databook has segmented the Global alcoholic drinks market based on beer, spirits, wine, cider, perry & rice wine, hard seltzer covering the revenue growth of each sub-segment from 2018 to 2030.

Artisanal producers often prioritize quality and craftsmanship, leading to unique and distinctive flavor profiles. Consumers seeking novel taste experiences are attracted to the diverse and often experimental offerings of craft breweries, distilleries, and wineries. Craft producers typically use high-quality ingredients and traditional methods, emphasizing authenticity and premium quality.

This commitment to quality appeals to consumers looking for a more elevated and refined drinking experience.Craft beers, small-batch spirits, and specialty wines gained popularity, reflecting a desire for distinctive and authentic products. Many consumers are drawn to the local and authentic nature of artisanal beverages.

Craft producers often have strong ties to their communities, and consumers appreciate the sense of supporting local businesses and the authenticity of small-batch production. Artisanal brands often have compelling stories and narratives behind their products. This storytelling aspect enhances the consumer experience, creating a personal connection between the consumer and the brand.