Middle East & Africa Activewear Market Size & Outlook

The activewear market in Middle East & Africa is expected to reach a projected revenue of US$ 29.1 million by 2030. A compound annual growth rate of 9.3% is expected of Middle East & Africa activewear market from 2025 to 2030.
Revenue, 2024 (US$M)
$17.2
Forecast, 2030 (US$M)
$29.1
CAGR, 2025 - 2030
9.4%
Report Coverage
Middle East & Africa

MEA activewear market highlights

  • The MEA activewear market generated a revenue of USD 17.2 million in 2024.
  • The market is expected to grow at a CAGR of 9.3% from 2025 to 2030.
  • In terms of segment, women was the largest revenue generating end use in 2024.
  • Women is the most lucrative end use segment registering the fastest growth during the forecast period.
  • Country-wise, South Africa is expected to register the highest CAGR from 2025 to 2030.

MEA data book summary

Market revenue in 2024USD 17.2 million
Market revenue in 2030USD 29.1 million
Growth rate9.3% (CAGR from 2025 to 2030)
Largest segmentWomen
Fastest growing segmentWomen
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMen, Women, Kids
Key market players worldwideAdidas AG, Nike Inc Class B, Puma SE, Columbia Sportswear Co, VF Corp, PVH Corp, ASICS Corp, Skechers USA Inc Class A, Under Armour Inc Class A, Hanesbrands Inc

Other key industry trends

  • In terms of revenue, MEA region accounted for 4.2% of the global activewear market in 2024.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 179.8 million by 2030.

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Activewear Market Companies

Name Profile # Employees HQ Website

Middle East & Africa activewear market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to activewear market will help companies and investors design strategic landscapes.


Women was the largest segment with a revenue share of 54.07% in 2024. Horizon Databook has segmented the Middle East & Africa activewear market based on men, women, kids covering the revenue growth of each sub-segment from 2018 to 2030.


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Target buyers of Middle East & Africa activewear market databook

  • Our clientele includes a mix of activewear market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa activewear market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa activewear market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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MEA activewear market size, by country, 2018-2030 (US$M)

Middle East & Africa Activewear Market Outlook Share, 2024 & 2030 (US$M)

MEA activewear market size, by country, 2018-2030 (US$M)

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