UK Cereal Bar Market Size & Outlook, 2024-2030

The cereal bar market in UK is expected to reach a projected revenue of US$ 2,235.6 million by 2030. A compound annual growth rate of 6.3% is expected of UK cereal bar market from 2025 to 2030.
Revenue, 2024 (US$M)
$1,549.8
Forecast, 2030 (US$M)
$2,235.6
CAGR, 2025 - 2030
6.3%
Report Coverage
UK

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UK cereal bar market, 2018-2030 (US$M)

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UK cereal bar market highlights

  • The UK cereal bar market generated a revenue of USD 1,549.8 million in 2024 and is expected to reach USD 2,235.6 million by 2030.
  • The UK market is expected to grow at a CAGR of 6.3% from 2025 to 2030.
  • In terms of segment, snack bars was the largest revenue generating product in 2024.
  • Energy & Nutrition Bars is the most lucrative product segment registering the fastest growth during the forecast period.

Cereal bar market data book summary

Market revenue in 2024USD 1,549.8 million
Market revenue in 2030USD 2,235.6 million
Growth rate6.3% (CAGR from 2025 to 2030)
Largest segmentSnack bars
Fastest growing segmentEnergy & Nutrition Bars
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSnack Bars, Energy & Nutrition Bars
Key market players worldwideThe Hain Celestial Group Inc, Nestle SA, General Mills Inc, Atkins, PepsiCo Inc, McKee Foods Corporation

Other key industry trends

  • In terms of revenue, UK accounted for 8.7% of the global cereal bar market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, UK cereal bar market is projected to lead the regional market in terms of revenue in 2030.
  • Germany is the fastest growing regional market in Europe and is projected to reach USD 2,081.7 million by 2030.

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Cereal Bar Market Companies

Name Profile # Employees HQ Website
McKee Foods Corporation View profile 5001-10000 Collegedale, Tennessee, United States, North America http://www.mckeefoods.com/
Atkins View profile 10001+ Epsom, Surrey, United Kingdom, Europe http://atkinsglobal.com
General Mills Inc View profile 34000 Number One General Mills Boulevard, Minneapolis, MN, United States, 55426 https://www.generalmills.com
PepsiCo Inc View profile 318000 700 Anderson Hill Road, Purchase, NY, United States, 10577 https://www.pepsico.com
The Hain Celestial Group Inc View profile 2837 4600 Sleepytime Drive, Co, Boulder, DE, United States, 80301 https://www.hain.com
Nestle SA View profile 270000 Avenue Nestle 55, Vevey, Switzerland, CH-1800 https://www.nestle.com

UK cereal bar market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to cereal bar market will help companies and investors design strategic landscapes.


Snack bars was the largest segment with a revenue share of 45.6% in 2024. Horizon Databook has segmented the UK cereal bar market based on snack bars, energy & nutrition bars covering the revenue growth of each sub-segment from 2018 to 2030.


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Target buyers of UK cereal bar market databook

  • Our clientele includes a mix of cereal bar market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the UK cereal bar market , including forecasts for subscribers. This country databook contains high-level insights into UK cereal bar market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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UK cereal bar market size, by product, 2018-2030 (US$M)

UK Cereal Bar Market Outlook Share, 2024 & 2030 (US$M)

UK cereal bar market size, by product, 2018-2030 (US$M)

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