Europe Std Self-testing Market Size & Outlook, 2025-2030

The std self-testing market in Europe is expected to reach a projected revenue of US$ 573.8 million by 2030. A compound annual growth rate of 8.7% is expected of Europe std self-testing market from 2025 to 2030.
Revenue, 2024 (US$M)
$351.6
Forecast, 2030 (US$M)
$573.8
CAGR, 2025 - 2030
8.7%
Report Coverage
Europe

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Europe std self-testing market, 2018-2030 (US$M)

Europe std self-testing market, 2018-2030 (US$M)

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Europe std self-testing market highlights

  • The Europe std self-testing market generated a revenue of USD 351.6 million in 2024.
  • The market is expected to grow at a CAGR of 8.7% from 2025 to 2030.
  • In terms of segment, ct/ng testing was the largest revenue generating application in 2024.
  • HIV Testing is the most lucrative application segment registering the fastest growth during the forecast period.
  • Country-wise, France is expected to register the highest CAGR from 2025 to 2030.


Europe data book summary

Market revenue in 2024USD 351.6 million
Market revenue in 2030USD 573.8 million
Growth rate8.7% (CAGR from 2025 to 2030)
Largest segmentCt/ng testing
Fastest growing segmentHIV Testing
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationCT/NG Testing, Syphilis Testing, HIV Testing


Other key industry trends

  • In terms of revenue, Europe region accounted for 29.1% of the global std self-testing market in 2024.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 520.4 million by 2030.

Ct/ng testing was the largest segment with a revenue share of 44.51% in 2024. Horizon Databook has segmented the Europe std self-testing market based on ct/ng testing, syphilis testing, hiv testing covering the revenue growth of each sub-segment from 2018 to 2030.


Europe STD self testing market accounted for a significant share of the market especially due to strong government support and technological innovation. Increasing investments in rapid diagnostic technologies and government-backed research initiatives fuel the market growth. 

In June 2023, UKbased Linear Diagnostics secured funding from the National Institute for Health and Care Research (NIHR) to develop a 20-minute rapid test for gonorrhea and chlamydia, addressing the need for faster, more accessible STI diagnostics. 

Such advancements highlight Europe’s focus on enhancing self-testing accuracy and convenience, reducing reliance on clinical visits, and expanding access to early detection solutions.

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STD Self-testing Market Companies

Name Profile # Employees HQ Website
NOWDiagnostics View profile 11-50 Springdale, Arkansas, United States, North America http://www.nowdx.com
LetsGetChecked View profile 501-1000 New York, New York, United States, North America https://www.letsgetchecked.com
Visby Medical View profile 101-250 San Jose, California, United States, North America https://www.visbymedical.com/
SelfDiagnostics View profile 11-50 Tallinn, Harjumaa, Estonia, Europe http://selfdiagnostics.eu/
BioLytical Laboratories View profile 101-250 Richmond, Virginia, United States, North America https://biolytical.com/
Wondfo Biotech View profile 1001-5000 Huangpu, Guangdong, China, Asia http://en.wondfo.com.cn
OraSure Technologies Inc View profile 638 220 East First Street, Bethlehem, PA, United States, 18015 https://www.orasure.com
Abbott Laboratories View profile 114000 100 Abbott Park Road, Abbott Park, IL, United States, 60064-6400 https://www.abbottinvestor.com

Europe std self-testing market size, by country, 2018-2030 (US$M)

Europe STD Self-testing Market Outlook Share, 2024 & 2030 (US$M)

Europe std self-testing market size, by country, 2018-2030 (US$M)

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