Global Cereal Bar Market Size & Outlook, 2024-2030

The global cereal bar market size was estimated at USD 17,883.5 million in 2024 and is projected to reach USD 28,121.9 million by 2030, growing at a CAGR of 7.8% from 2025 to 2030.
Revenue, 2024 (US$M)
$17,883.5
Forecast, 2030 (US$M)
$28,121.9
CAGR, 2025 - 2030
7.8%
Report Coverage
Worldwide

Global cereal bar market, 2018-2030 (US$M)

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Global cereal bar market highlights

  • The global cereal bar market generated a revenue of USD 17,883.5 million in 2024 and is expected to reach USD 28,121.9 million by 2030.
  • The market is expected to grow at a CAGR (2025 - 2030) of 7.8% by 2030.
  • In terms of segment, snack bars accounted for a revenue of USD 8,360.5 million in 2024.
  • Energy & Nutrition Bars is the most lucrative product segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2024.
  • Country-wise, India is expected to register the highest CAGR from 2025 to 2030.

Global data book summary

Market revenue in 2024USD 17,883.5 million
Market revenue in 2030USD 28,121.9 million
Growth rate7.8% (CAGR from 2025 to 2030)
Largest segmentSnack bars
Fastest growing segmentEnergy & Nutrition Bars
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSnack Bars, Energy & Nutrition Bars

Other key industry trends

  • In terms of revenue, the North America accounted for 42.4% of the global cereal bar market in 2024.
  • By country, the U.S. is projected to lead the global market in terms of revenue in 2030.
  • By country, India is the fastest growing regional market and is projected to reach USD 853.8 million by 2030.

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Cereal Bar Market Companies

Name Profile # Employees HQ Website
McKee Foods Corporation View profile 5001-10000 Collegedale, Tennessee, United States, North America http://www.mckeefoods.com/
Atkins View profile 10001+ Epsom, Surrey, United Kingdom, Europe http://atkinsglobal.com
General Mills Inc View profile 34000 Number One General Mills Boulevard, Minneapolis, MN, United States, 55426 https://www.generalmills.com
PepsiCo Inc View profile 318000 700 Anderson Hill Road, Purchase, NY, United States, 10577 https://www.pepsico.com
The Hain Celestial Group Inc View profile 2837 4600 Sleepytime Drive, Co, Boulder, DE, United States, 80301 https://www.hain.com
Nestle SA View profile 270000 Avenue Nestle 55, Vevey, Switzerland, CH-1800 https://www.nestle.com

Global cereal bar market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to cereal bar market will help companies and investors design strategic landscapes.


Snack bars was the largest segment with a revenue share of 46.75% in 2024. Horizon Databook has segmented the Global cereal bar market based on snack bars, energy & nutrition bars covering the revenue growth of each sub-segment from 2018 to 2030.


  • Global Cereal Bar Product Outlook (Revenue, USD Million, 2018-2030)
    • Snack Bars
    • Energy & Nutrition Bars
    • Others
  • Global Cereal Bar Distribution Channel Outlook (Revenue, USD Million, 2018-2030)
    • Hypermarkets & Supermarkets
    • Tradional Grocery Stores
    • Convenience Stores
    • Online
    • Others

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Target buyers of Global cereal bar market databook

  • Our clientele includes a mix of cereal bar market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of global-level data and insights on the Global cereal bar market , including forecasts for subscribers. This global databook contains high-level insights into Global cereal bar market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Global cereal bar market size, by regions, 2018-2030 (US$M)

Top 10 countries: Cereal bar market size, 2023 (US$M)

Global cereal bar market share, by distribution channel, 2023 & 2030 (%, US$M)

Cereal bar market: Opportunity assessment by country

Global cereal bar market, by region, 2024 (US$M)

Global cereal bar market size, by regions, 2018-2030 (US$M)

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