White Box Server Market Size To Reach $44.81 Billion By 2030

September 2024 | Report Format: Electronic (PDF)

White Box Server Market Growth & Trends

The global white box server market size is estimated to reach USD 44.81 billion by 2030, according to a new study by Grand View Research, Inc., progressing at a CAGR of 16.2% during the forecast period. Increasing adoption of open source platforms such as Open Compute Project and Project Scorpio coupled with surging demand for micro-servers and containerization of data centers is expected to stoke the growth of the market. Spiraling demand for low-cost servers, higher uptime, and a high degree of customization and flexibility in hardware design are likely to propel the market over the forecast period.

A white box server can be considered as a customized server built either by assembling commercial off-the-shelf components or unbranded products supplied by Original Design Manufacturers (ODM) such as Supermicro; Quanta Computers; Inventec; and Hon Hai Precision Industry Company Inc. These servers are easier to design for custom business requirements and can offer improved functionality at a relatively cheaper cost, meeting an organization’s operational needs.

Evolving business needs of major cloud service and digital platform providers such as AWS, Google, Microsoft Azure, and Facebook are leading to increased adoption of white box servers. Low cost, varying levels of flexibility in server design, ease of deployment, and increasing need for server virtualization are poised to stir up the adoption of white box servers among enterprises.

Data Analytics and cloud adoption with increased server applications for processing workloads aided by cross-platform support in a distributed environment is also projected to augment the market. Open Infrastructure conducive to software-defined operations and housing servers, storage, and networking products will accentuate the market for storage and networking products during the forecast period.

Additionally, ODMs are focused on price reduction as well as innovating new energy-efficient products and improved storage solutions, which in turn will benefit the market during the forecast period. However, ODM’s limited service and support services, unreliable server lifespans, and lack of technical expertise to design and deploy white box servers can hinder market growth over the forecast period.


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White Box Server Market Report Highlights

  • North America held the highest market share in 2023. The growth of the market can be attributed to the high saturation of data centers and surging demand for more data centers to support new big data, IoT, and cloud services

  • Asia Pacific is anticipated to witness the highest growth during the forecast period due to the burgeoning adoption of mobile and cloud services. Presence of key manufacturers offering low-cost products will bolster the growth of the regional market

  • The data center segment is estimated to dominate the white box server market throughout the forecast period owing to the rising need for computational power to support mobile, cloud, and data-intensive business applications

  • X86 servers held the largest market revenue share in 2023. Initiatives such as the open compute project encourage the adoption of open platforms that work with white box servers

White Box Server Market Segmentation

Grand View Research has segmented the global white box server market on the basis of type, processor, operating system, application, and region:

White Box Server Type Outlook (Revenue, USD Million, 2018 - 2030)

  • Rackmount

  • GPU Servers

  • Workstations

  • Embedded

  • Blade Servers

White Box Server Processor Outlook (Revenue, USD Million, 2018 - 2030)

  • X86 servers

  • Non-X86 servers

White Box Server Operating System Outlook (Revenue, USD Million, 2018 - 2030)

  • Linux

  • Windows

  • UNIX

  • Others

White Box Server Application Outlook (Revenue, USD Million, 2018 - 2030)

  • Enterprise Customs

  • Data Center

White Box Server Regional Outlook (Revenue, USD Million, 2018 - 2030)

  • North America

    • U.S.

    • Canada

    • Mexico

  • Europe

    • UK

    • Germany

    • France

  • Asia Pacific

    • China

    • India

    • Japan

    • Australia

    • South Korea

  • Latin America

    • Brazil

  • Middle East and Africa (MEA)

    • UAE

    • Saudi Arabia

    • South Africa

List of Key Players in the White Box Server Market

  • Super Micro Computer, Inc.

  • Quanta Computer lnc.

  • Equus Computer Systems

  • Inventec

  • SMART Global Holdings, Inc.

  • Advantech Co., Ltd.

  • Radisys Corporation

  • hyve solutions

  • Celestica Inc.

  • South Korea

  • Latin America

  • Brazil

  • Middle East and Africa (MEA)

  • UAE

  • Saudi Arabia

  • South Africa

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