mHealth Apps Market Size To Reach $86.37 Billion By 2030

mHealth Apps Market Growth & Trends

The global mHealth apps market size is expected to reach USD 86.37 billion by 2030, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 14.9% from 2024 to 2030. The growing reach of the internet & smartphones, coupled with the increasing adoption of mobile health applications among medical practitioners & patients, contributes significantly to the market growth. An increasing awareness of lifestyle improvement & personal health and wellness drives the market. In addition, the rapid growth of remote healthcare services fuels mobile health application adoption. Moreover, physicians' increasing use of mHealth applications to enhance patient engagement and treatment outcomes is expected to boost their adoption further.

Smartphones have evolved from devices of communication & entertainment to devices that can monitor health and fitness. Mobile applications for smartphones have made life easy by making it convenient to perform daily activities. Some companies are developing chatbot services for one-time consultations or basic medical inquiries. For instance, WeChat in China offers Chatbot services for basic medical inquiries in addition to other mobile health solutions, such as booking an appointment, accessing medical records, and paying medical bills. Thus, rising importance of mobile phones and mHealth for improving health outcomes & patient care will drive market growth. The rise of mHealth technologies, adoption of various strategies by players, and technological advancements have resulted in increased funding for digital health.

In addition, physicians with experience in company operations or investments invest in digital health startups. This is expected to have a positive impact on the market growth. For instance, in October 2023, in California, Cedar-Sinai launched a new mobile application that enables patients to access their experts for sick, chronic, and preventive care conveniently and promptly. This virtual healthcare service has been expanded to cater to the needs of the patient base. Furthermore, the surge in initiatives and investments supporting mHealth & digital health involves significant backing from venture capitalists, private equity firms, and healthcare organizations.

The global health-tech investment landscape witnessed a substantial boost in 2021, reaching over USD 44 billion, which represents a twofold increase compared to the previous year. This influx of capital underscores the growing importance of technological innovation in healthcare. Notably, large tech-enabled platform companies are emerging as key players, offering the potential to enhance hospital and health system efficiencies, rapidly scale operations, and modernize existing systems & delivery models. In addition, these platforms are positioned to play a pivotal role in addressing health equity concerns through a comprehensive and inclusive approach to healthcare delivery.

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mHealth Apps Market Report Highlights

• The medical apps segment accounted for the largest revenue share in 2023 owing to continuous improvements in network infrastructure and network coverage

• The iOS platform segment dominated the market in 2023 due to high awareness among people regarding mHealth technologies and increased use of mHealth apps for disease management

• North America was the dominant regional market in 2023, in terms of revenue share

• The region’s growth can be attributed to favorable government initiatives, developments in coverage networks, advancements in healthcare IT infrastructure, and a rise in healthcare expenditure

mHealth Apps Market Segmentation

Grand View Research has segmented the global mHealth apps market based on type, platform, and region:

mHealth Apps Type Outlook (Revenue, USD Million, 2018 - 2030)

• Medical Apps

  • Women's Health

    • Fitness & Nutrition

    • Menstrual Health

    • Pregnancy Tracking & Postpartum Care

    • Disease Management

    • Menopause

    • Others

  • Chronic Disease Management Apps

    • Obesity Management Apps

    • Mental Health Management Apps

    • Diabetes Management Apps

    • Blood Pressure and ECG Monitoring Apps

    • Cancer Management Apps

    • Other Chronic Disease Management Apps

  • Personal Health Record Apps

  • Medication Management Apps

  • Diagnostic Apps

  • Remote Monitoring Apps

  • Others (Pill Reminder, Medical Reference, Professional Networking, Healthcare Education)

• Fitness Apps

mHealth Apps Platform Outlook (Revenue, USD Million; 2018 - 2030)

• Android

• iOS

• Others

mHealth Apps Regional Outlook (Revenue, USD Million, 2018 - 2030)

• North America

  • U.S.

  • Canada

• Europe

  • U.K.

  • Germany

  • France

  • Italy

  • Spain

  • Denmark

  • Sweden

  • Norway

• Asia Pacific

  • China

  • Japan

  • India

  • Australia

  • Thailand

  • South Korea

• Latin America

  • Brazil

  • Mexico

  • Argentina

• Middle East & Africa

  • South Africa

  • Saudi Arabia

  • UAE

  • Kuwait

List of Key Players of mHealth Apps Market

• Apple Inc.

• Google Inc.

• AirStrip Technologies, Inc.

• Samsung Electronics Co. Ltd.

• Veradigm LLC (Allscripts Healthcare Solutions)

• Qualcomm Technologies, Inc.

• AT&T

• Orange

• Teladoc Health, Inc.

• AstraZeneca

• Abbott

• Sanofi

• Johnson & Johnson Services, Inc.

• Novartis AG

• Pfizer Inc.